Gatsby Theme Iterative is a Gatsby theme monorepo that packages the shared code bundle used across all of Iterative Inc.'s Gatsby-powered websites. It exists so that common logic, components, and site behavior can be developed once and consumed by multiple Gatsby sites rather than duplicated per site.
What is Gatsby Theme Iterative?
Gatsby Theme Iterative is a monorepo dedicated to developing gatsby-theme-iterative, a shared code bundle used between all the Gatsby websites hosted by Iterative, inc (iterative.ai). The theme centralizes shared logic in a single Gatsby theme package, located at packages/gatsby-theme-iterative. The repo uses a monorepo structure which allows iterative development of that theme alongside any related tooling. Because Gatsby is a React-based static site generator, the theme is written in JavaScript and integrates with Gatsby's build and data systems.
Key Features
- Shared code bundle —
gatsby-theme-iterativepackages reusable logic once so every Iterative Gatsby site can consume it, instead of copying code between repositories. - Monorepo development — The repository is organized as a monorepo with the theme under
packages/gatsby-theme-iterative, making it possible to develop and test the theme in isolation. - Gatsby-native — Built specifically for Gatsby sites, it runs through Gatsby's theme resolution, plugin pipeline, and data layer without extra configuration.
- Used in production — The theme is dogfooded across all Gatsby websites from iterative.ai, which means it is exercised by real Iterative sites.
- JavaScript/JSX — The theme is implemented in JavaScript, the standard language for Gatsby themes, so developers familiar with Gatsby can contribute directly.
Who is it for?
- Developers at Iterative, inc — They use this monorepo to maintain the shared theme powering all of the company's Gatsby websites.
- Gatsby theme maintainers — Teams building their own Gatsby themes can reference this repo's monorepo layout and shared-code approach.
- Multi-site Gatsby teams — Organizations running several Gatsby sites that need consistent styling, data fetching, or layout logic can adopt a similar theme-based architecture.
What can you do with it?
- Centralize shared logic — Instead of duplicating navigation, footer, or analytics code across each Gatsby site, you can isolate that logic in the theme and update it in one place.
- Develop reusable Gatsby themes — Use the monorepo layout to create a publishable Gatsby theme package with its own README and versioning.
- Standardize multiple websites — Apply the same theme to multiple Gatsby deployments so they share a consistent front-end foundation.
This repo is open to view on GitHub, implements a straightforward monorepo arrangement, and is a concrete example of how a company structures its shared Gatsby theme development.
