11ty Shop is a free Eleventy static site generator starter project for building an online shop that integrates Ecwid, letting you run an e-commerce store with just a product ID in markdown.
What is 11ty Shop?
11ty Shop is a starter online shop template built with Eleventy 11ty, a static site generator. It connects to Ecwid to display and sell products, and you input a product ID as markdown and the project generates an online shop. It includes three demo variations: standard, with image shop, and custom shop. The project is developed by mesinkasir (Creativitas) and is available as a free download.
Key Features
- Eleventy static site generator — Generates fast static pages with no server-side processing, deployable to Cloudflare Pages, Vercel, or any static host; demos run on pages.dev and vercel.app.
- Ecwid integration — Uses the Ecwid e-commerce platform to power the product catalog and shopping cart, so the static site stays lightweight while handling transactions.
- Markdown-driven product input — Just enter a product ID into markdown files to add products to the shop; no database setup.
- Three demo templates — Includes a standard shop, a shop with image-focused product layout, and a customizable shop version, each linked as a live demo.
- Free open-source download — The source code is available for free, with documentation, a YouTube video, and sponsorship options for support.
- SEO-oriented design — A performance test screenshot shows fast page speed and SEO optimization for the online shop output.
Who is it for?
- Small merchants — Launch a storefront without managing a server or database, using Ecwid for cart and payments.
- Static site developers — Combine a JAMstack workflow with e-commerce; use markdown for content and a simple product ID method.
- Freelancers and agencies — Offer clients a fast, low-cost online shop based on Eleventy and Ecwid, with customizable variants.
- Developers learning 11ty — Use the starter as a working example of an Eleventy e-commerce site, with three distinct themes built on the same core.
What can you do with 11ty Shop?
- Merchants: Create a store by writing product IDs into markdown and deploy the static output to Cloudflare Pages or Vercel, as shown in the live demos.
- Agencies: Customize one of the demo variants to match a client's brand and generate a static online shop that loads fast and ranks well.
- Educators: Show students a complete e-commerce example built with Eleventy that integrates an external cart service instead of a server backend.
How does 11ty Shop work?
The workflow is straightforward: you edit markdown files and add the Ecwid product ID, then run the Eleventy build to generate static HTML. The generated shop pages are hosted statically, while Ecwid handles the product data and checkout. The project ships with documentation and a video walkthrough that demonstrates the setup process.
Pricing
11ty Shop is free to download and use. The repository page lists sponsor and Buy me Coffee support options via PayPal, but the source code itself is free.
FAQ
Is 11ty Shop free?
Yes, the 11ty Shop starter template is free to download and use. The GitHub repository includes a sponsor program and a PayPal Buy me Coffee link for voluntary support.
What platforms can I deploy it to?
Because it generates static HTML, you can deploy it to any static hosting service. The project provides live demos on Cloudflare Pages (pages.dev) and Vercel (vercel.app).
Does the shop include a payment processor?
The template integrates Ecwid, which provides the product catalog, cart, and checkout handling. The static site itself does not handle payments directly.
Is a product ID required?
Yes, you add products by inputting Ecwid product IDs in markdown. This markdown is then turned into shop product pages by the Eleventy build.
Where can I find documentation?
Documentation is available on hockeycomputindo.com, and a YouTube video is linked from the repository for setup instructions.








